NBC’s Craig Melvin to keynote leadership summit for broadcast news anchors

February 20, 2018 11:00

“Weekend Today” host, “Today” National Correspondent and MSNBC Anchor Craig Melvin will lead the keynote session at Anchor Leadership: Truth and Trust in the Digital Age, an RTDNA-Loyola University Chicago program this summer.
 
“I’m excited to be a part of an event that brings together inspiring industry leaders and anchors from some great stations for two days of intense focus on the challenges and opportunities television journalists face today,” Melvin said.
 
“Early in my career, I was part of an anchor leadership summit led by Jill Geisler and Scott Libin at Poynter,” Melvin added. “I still use what I learned then, and I’m so glad to have this opportunity to share some of those lessons with colleagues from across the country.”  
 
Geisler is the Bill Plante Chair in Leadership and Media Integrity at Loyola University Chicago. She and Libin, RTDNA Chairman and Senior Fellow at the University of Minnesota Hubbard School of Journalism and Mass Communication, will lead the Truth and Trust seminar July 12-13 at Loyola’s Water Tower Campus. Both are veteran broadcast newsroom managers who believe anchor leadership raises the quality of a newsroom’s culture and its journalism. “Craig Melvin impressed us early in his career, when he was in local news. He was our first choice to keynote this anchor leadership summit, and we’re delighted he accepted.” said Libin.
 
Joining Libin, Geisler and Melvin will be a team of expert trainers including Lori Waldon, Regional Director of News, Hearst Television; Patti Dennis, Vice President & Director of Recruiting, TEGNA; Steve Ackermann, Vice President, Raycom; Candy Altman, Vice President, Hearst; Chip Mahaney, News Director, WCPO-TV, Cincinnati; Charles Benson, Anchor/Reporter, Today's TMJ4 - TWMJ-TV; Tracy Davidson, Anchor/Reporter, NBC10 - WCAU-TV; and Leah Hope, Reporter, ABC7 - WLS-TV.
 
Summit sessions will include:
  • The anchor as fact-checker and trust-builder
  • Social media skills
  • Coaching skills
  • Conflict resolution and difficult conversations
  • The anchor and breaking news
  • The anchor’s voice in making ethical decisions and telling untold stories
  • Leading the Grammar Police
  • Emotional intelligence in the newsroom; getting the best from all personalities
  • Anchor as reporter: developing a network of sources
  • Anchor/news director/staff relationships
Tuition for the two-day program is $295, or $249 for RTDNA members, for the first participant from each newsroom. Tuition is half-price for additional participants from the same newsroom. Registration is now open. Additional information is available at http://rtdna.site-ym.com/event/anchorleadership.